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Friday Fuel: Release the WiFi, Meet Castro, and 7 more exciting links!

Hey Hotels, Leave my WiFi alone! So a while back, Marriott got busted by the feds for block personal WiFi stations, now they are clarifying things and putting a warning out there for other hotels that they are going to come down hard on hotels and resort properties that block personal WiFi Why would Marriott want to block such things? Money. They were charging an… read more →

The Basics to Facebook Advertising

Now that you have mastered the basics to Hotel Facebook Marketing, it’s time to take your social media campaigns to the next level with Facebook ads. Facebook ads come in many shapes and sizes and are designed to achieve different goals, many of which align nicely to a hotel marketing campaign. Before you get started, it’s important to have a solid… read more →

Facebook Marketing For Hotels

Gone are the days where you have to explain to Grandma what this whole “Book Face Thing” is. It’s 2015 and Facebook, in its over ten year lifespan, has managed to become the most widely recognized and utilized social media platform in existence. Though there has been much speculation in recent years over the alleged demographic shift, there’s… read more →

Friday Fuel: Better Late Than Never Edition

This week's Friday Fuel includes plenty of good info for you lovers of all things travel and tech related. Wait, what? It's already Monday?! Whoops. Oh well, better late than never. We are already behind schedule, so let's get to it: Google Translate Makes Life Easier For The Lazy Traveler Traveling abroad has never been easier thanks to a new Google… read more →

Around the Analytics World December Wrap-up

3 Advanced Conversion Tips We Learned from the 2014 Holiday Season Did you know that some ecommerce sites earn as much as 40% or their yearly revenue during the final 2 months of the year? It may seem crazy, until you think not only is it the holiday season, but you also have Black Friday and Cyber Monday. Remember these few tips from The Daily Egg to make sure next… read more →

Friday Fuel: MOAR MOBILE. And More.

It’s Friday – you know what that means: pizza, post-pizza naps, and our weekly Friday Fuel roundup. Enjoy:   You Surprised to see us, Clark?  Think you are stuck sleeping on grandma’s old pull-out couch again this holiday season? Think again. According to this year’s Hotels.com Winter Travel Survey, 43% of holiday travelers are… read more →

The Hotel SERP Real Estate Game

With ever changing SERPs and constant algorithm updates, the thought of keeping up with the digital Joneses can be daunting. Hoteliers, in particular, face a special challenge with the roll out of major hotel SERP changes, the introduction of Google Hotels, and the soon to come introduction of even more competition with major players like Amazon entering the OTA game.… read more →

The 2014 Top 5 “Must Have” Techie Gift Guide

Cyber Monday has past and if you've still got shopping to do, it's time to get crackin'.  It seems that some of the toughest people to buy for are those who are the most tech-savvy and know a great gift from a, "really you bought me this piece of junk?" gift.  Do not worry though, here are five great gift ideas that are guaranteed to put a… read more →

Creating Dynamite Emails

Just because something works great in print does not mean that it will work great in an email. The digital world is vastly different from the hard copy world of print. Creating an email that can capture a user in only 8 seconds is critical because that is exactly the amount of time it takes for the brain to decide to either “love it” or “leave it&… read more →

Amazon’s OTA, New Hilton & Marriott Fees, and Airbnb Protection Program

Airbnb to Launch Host Protection Program Scheduled to launch in the US on January 15, 2015, Airbnb’s Host Protection Program will insure its hosts and landlords against personal injury suits filed by guests. Airbnb is a company that connects homeowners with those looking for a vacation home, similar to VRBO or HomeAway. Obviously, a personal injury lawsuit… read more →

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