Call Tracking
Through an integrated partnership with eStara, Fuel Interactive is able to provide Call Tracking technology that is driven by proven VoIP (Voice over Internet Protocol) technology and is the first product to bring the low cost, reliability and scalability of VoIP to the call tracking and monitoring market.
Our Call Tracking solution enables companies to track accurately every inbound telephone response to print and online campaigns and listings. In addition, our technology lets publishers introduce 'pay for performance' models that advertisers are demanding.
Among the many unique advantages of call tracking:
- Unlike traditional switch-based providers, we offer a large inventory of local phone numbers that cover 80% of the U.S., in addition to national toll-free lines. We can provide the local presence that is critical for local businesses.
- Because a VoIP based solution is cost effective, our solution is affordable for use in every campaign - or for all advertisers -- as a value-added differentiator.
- Real-time self-service provisioning lets us instantly add local and toll-free numbers for new advertisers or new campaigns without the long wait required by traditional call tracking providers.
Value-Added Features
Recorded Call Analysis
We can record any and every call to evaluate sales performance and customer satisfaction.Integrated Media
Customers can extend their branding by recording and uploading audio messages that are consistent with existing marketing campaigns.Lost Call Management
alerts customers when calls are not answered or "lost" in real-time online.Data Appending
With a industry leading 60% success rate, we can successfully append physical addresses to caller telephone numbers, which will allow for direct remarketing to your potential consumers
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